Our Services
01. BRAND + CULTURE
Legacy brands are built on strong character + identity. Legacy brands know who they are + how they add value to not only the marketplace but their own employees and leadership. We empower you with a strong brand identity and key messages that comprise your core story and value. We equip your leadership + employee base to be your best brand ambassadors.
core services
Brand Strategy + Development / Key Message Development / Leadership Development / Employee Training + Advocacy
02. STRATEGY + EXPERIENCE
Legacy brands have a vision where they want to go and a strong roadmap to take them there. We work with you to set this vision through a strong communications and/or marketing strategy, help you design an exceptional customer experience + get to know your customers and competitive advantage, intimately.
core services
Communications Strategy / Marketing Strategy / Customer Experience Design / Market Research + Insights / Audience Development
03. MARKETING + COMMUNICATIONS
Legacy brands add value by effectively stewarding the right tools to multiply their impact with excellence and wisdom. We help you develop a suite of content that will not only reverberate with your core audience but position your brand to add the most value over the long term.
core services
Advertising + Social Media Copywriting / Content Strategy, Writing + Editing / Website Content + Development / Public Relations + Issues Management
“People do not buy goods and services. They buy relations, stories and magic.”
Seth Godin
Our Process
01. CONNECT + DREAM + COMMIT
Think of this as a first date. We both want to know if we are going to be a good fit. We want to get to know you, your business + your core challenges. Simply fill out this contact form, and we will send you back a link to book a introduction call with us and a link to your intake package (this helps understand a little bit more about your business, so we can speak intelligently - well, sort of.) If we both feel the vibe, we will send you a proposal based on your intake package. Once you approve the proposal, sign the contract and pay the deposit.
02. RESEARCH + STRATEGY + BRIEF
Once, we’ve committed to each other, we take some time to review our goals, challenges, project scope, and we compile everything into a project brief. This ensures that both of us are on the same page about some key elements of the project, including the scope of work, your expected experience, objectives and goals and required content pieces. We will also include our recommendations to move forward. This might mean recommended markets to enter, content themes for your blog or even some key resources to empower you through this process.
03. WORK + LAUNCH + CELEBRATE
Contract is signed and strategy is set. Now, we get to work. Whether it’s a communications strategy, new brand, website or some content development, we will work our behinds off to ensure that the work we do is excellent. After all, we are helping you create your brand legacy. We celebrate the milestones along the way. We’ll probably send you videos of dance parties when a blog goes live.
04. MEASURE + PIVOT + REPEAT
We are advocates of the tiny tweak method. We make small tweaks often so that we don’t have to overhaul the project down the line. We continuously monitor content performance and make adjustments and/or recommendations.
Our Packages
01. BUILD A STRONG IDENTITY
Brand Discovery
Develop Mission, Vision, Values
Develop Key Messages
Always Included: Project Brief, Measurement Reports
Add Ons: Leadership Development / Employee Training + Advocacy
02. CREATE THE ROADMAP
Marketing and/or Communications Strategy
Customer Experience Design
Consumer Insights + Market Research
Customer Profiles
Customer Journey Map
Always Included: Project Brief, Measurement Reports
Add Ons: Leadership Development
03. MULTIPLY YOUR IMPACT
Key Messages
Content Strategy + Planning
Content Writing + Editing
Advertising Copy Writing + Editing
Press Releases + Media Kits
Always Included: Project Brief, Measurement Reports
Add Ons: Sponsored Content / Event Planning / Influencer Marketing / Issues Management Strategy + Crisis Responses
Need a custom package? We’ve got your back. Contact us for a custom package, designed for just you.